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National Watermelon Promotion Board TV – :30/:15


This was a fun one, and all the watermelon we could eat on set! Client wanted to show watermelon in a non-traditional way. Gone are the days of watermelon being just a summertime, picnic desert. Watermelon can replace your sports drink! The commercial is a great example of what can be done for a modest budget. We pitched a couple of different ideas, and this is the one that came out on top.


CLIENT: National Watermelon Promotion Board
GENRE: National Cable Commercial
ROLE: Writing, Directing, Filming, Editing, Producing

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